Amira Choueiki Boland

Chief of Staff, New Practice Lab

Amira Boland is the Chief of Staff at the New Practice Lab, a research and design lab focused on family economic security for all Americans, working at the nexus of policy making and service delivery.

Prior to New America, Boland was the first-ever lead for Federal Customer Experience (CX) at the Office of Management and Budget in the Executive Office of the President. Boland received the 2024 Samuel J. Heyman Service to America Award for Management Excellence, the premier awards program recognizing Federal civil servants, for her work pioneering policies of the United States to improve customer experience and public service delivery. She was the chief architect of President Biden's Executive Order on Customer Experience, and established the team responsible for driving Federal CX efforts, including designing a cross-agency "Life Experience" framework that has been built upon by other OECD countries. Her team was also responsible for coordinating OMB’s work implementing the first Executive Order of the Biden-Harris Administration, Executive Order 13985, on Advancing Racial Equity and Support for Underserved Communities Through the Federal Government, and subsequent Executive Order on Further Advancing Equity.

Boland joined the Federal government in 2015 as a founding member of the White House Social and Behavioral Sciences Team. She left the private sector where she’d been working with financial institutions and insurance companies on products based on individuals’ spending, saving, and risk-taking behavior and with other public institutions on forming innovative delivery teams at the center of government. Following the Obama Administration, Boland worked to institutionalize SBST as the Deputy Director of the Office of Evaluation Sciences at the General Services Administration, a team that works across government to build the capacity of civil servants to embed evaluations, and Randomized Controlled Trials whenever possible, into their program delivery. 

Boland is an Affiliate Faculty at Georgetown University's McCourt School of Public Policy Better Government Lab, a proud mom of two, and ramblin' wreck from Georgia Tech.