Sabrina Fonseca was a designer and researcher in New America's Public Interest Technology program. Fonseca has 12 years of experience leading every stage of the user-centered design process from discovery and user research to strategy and conceptual design to detailed UX/UI design and usability testing. Working at leading design firms using a holistic service design approach, Fonseca worked to uncover user needs, articulate problems, and break down complex tasks into easy experiences for clients such as Nike, E*Trade, Scottrade, Barclays US, Walgreens, Bayer, Planned Parenthood, Civic Hall Labs, and others in the healthcare, financial services, enterprise, retail, and non-profit sectors.