Nudge: How behavioural psychology can (and can't) influence students

Has Nudge Theory influenced higher ed's approach to admissions and student experience?
In The News Piece in Unibuddy
Nov. 19, 2020

Alejandra Acosta was quoted in Unibuddy about predictive analytics in higher education.

Alejandra Acosta is an expert in predictive analytics and works as a policy analyst with the higher education initiative at New America. With a background as a college advisor, supporting First Generation students get into college, Alejandra knows how nudge theory can support students.

“In Higher Education it’s become common practice in the last 10 years or so, roughly when the book Nudge came out. It’s used in Admissions, Enrollment Management and academic success – across the board.”

Read the full article here.